“This is a difficult time for small business and they have difficult decisions ahead of them. We hope this tool will help give them some ideas, some direction as it pertains to their marketing.”


Spread the #loveofsmallbiz


Social Distancing Doesn't Apply Online
Don't let radio silence take over. Now is the time to communicate with your customers. Our free social media guide will help you do just that.

Start the Conversation
Sending an email to the right audience at the right time builds consumer confidence. Follow our guidelines to craft the message your audience needs to hear.

Plan Your Moves
We're here to support you, contact us for a one hour complimentary strategy session to help shape your marketing plan.

How to market during a pandemic

A small business guide for staying afloat

For small business owners, it's a time of uncertainty during our national emergency.

At Collective Alternative, we're providing communication tips, tools, resources and unwavering support for the

Is your small business prepared for the changing marketing landscape?

Is it just business as usual, or do you need to communicate changes to your customers?

Now more than ever, managing your brand is crucial to your company's success.

Free resources are just a click away!

Download our FREE resources for public relations, social media, sales and marketing strategies that your small business can put into action immediately.

Know another small business owner who might benefit from this resource? Please share!


Why do we have a #loveofsmallbiz?

1. We truly believe that small business is the lifeblood of our community.

2. Small businesses provide a ripple effect for the community. With 67 cents of every dollar staying in the community, how can we not champion our neighborhood heroes?

3. We love our community, and want to see small business succeed and become even stronger.

Join our trusted friends from Inspire Results for their Crisis Leadership for Small Business webinar every Friday at 9 a.m. Discuss the challenges you're facing, network with other business leaders and hear fantastic insight from Inspire Results business coaches.


Don’t waste your only chance at a first impression with a brand story that doesn’t make sense or align with you and your business.

Why did you choose to start your small business, what makes it unique and how do you show that to today’s loyal customers in a safe and effective way?

Discover helpful social media, email and digital marketing tips and strategies that will enhance your brand and will help engage with your ideal clients from Collective Alternative’s Nicole Misencik.

Defining Your Brand