Category Blog

Now more than ever before, customer loyalty is being put to the ultimate test. As the coronavirus crisis continues, absolutely…

As the coronavirus (COVID-19) pandemic touches us all, we’ve seen its effects ripple through the small business community. We’ve all…

From running your company, managing teams and making sales to developing leads, empowering your employees and so much more, we…

Some of us still remember when social media was about nothing more than likes, shares, memes and cute photos of…

The New Year is a perfect time to reassess your marketing strategies and implement new ideas as you stay ahead…

Running your own small business keeps you constantly on your toes, wearing many hats and juggling varying responsibilities. Sometimes you…

The national marketing campaigns of Fortune 500 companies are interesting to analyze and might be enticing to try and duplicate,…

It’s no secret that Collective Alternative LOVES local.  We’d shout it from the mountaintops (if Indiana had mountaintops)!  We’re taking…

One of the hottest buzzword phrases in internet marketing is “SEO,” or “search engine optimization.” It sounds important (it is!),…

At Collective Alternative, our company culture stems from the adoption of six core values — characteristics we strive to uphold…