Category Blog

As a small business owner who wears multiple hats, most of your energy goes towards keeping your business afloat: Financial…

Nowadays, it’s almost impossible to find a brand without a social media presence. …but it’s also just as easy to…

With years of experience building custom marketing strategies for small businesses, we know how it is to feel lost when…

As marketing professionals, we know that the media landscape is everchanging. We also know that people are busy. With never-ending…

Fall is in full swing. You know how I love my summer months and pool days, but I enjoy fall…

COVID caused its own type of PTSD for entrepreneurs, with a main symptom being a hesitancy in planning; planning for…

When I first started this company thirteen years ago, I bought into every misconception of being a business owner. You…

Collective Alternative has been recognized among the top 30 best branding agencies in Indianapolis in 2021 by DesignRush. DesignRush is a…

Cancelled events, stay-at-home orders, limited capacity, decreased travel… The stress of business owners having to lessen operations and even temporarily…

FOR THE #LOVEOFSMALLBIZ It has been a year since a national emergency was declared due to the COVID-19 pandemic and…