Making Business Personal® Since 2008

While previously working in corporate communication and for large agencies, Amanda Parker heard time and time again that she was “too vested” in her clients and their success. Amanda found herself asking clients, friends and loved ones why they went to work every day. From putting their kids through school to keeping a roof over their heads, every single answer had one common theme: it was personal. And it was especially personal to the small business owners who put their whole lives into their businesses, who couldn’t necessarily afford the large agency marketing and whose voices just weren’t being heard.

That’s when Collective Alternative was born.

What started in the dining room of her home has now transformed into one of the most successful marketing, advertising and public relations firms in Indianapolis. Just minutes away from the heart of downtown Fishers, Indiana, Collective Alternative creates custom, strategic and comprehensive marketing campaigns that are set up for real, tangible results.

You deserve more than cookie-cutter solutions, which is why we take the time to truly learn your business – inside and out – to create a tailored strategy as unique as your thumbprint that fits your budget, aligns with your needs and makes your brand stand out among the rest.

ca values

We take great pride in our work and it’s driven by six core values:

While Amanda and her Collective Alternative team have seen many changes over the years, the support and love for small business has never wavered and neither has our mission of Making Business Personal®.

Our Team