3 Benefits of a Full-Service Marketing Firm



Social media.

Press releases.

Search engine optimization.

As your company grows, it’s hard to stay current with every aspect of your marketing, public relations and advertising needs. And as a small business owner, you have plenty of other responsibilities and duties to take care of.

You may not have the budget to have in-house marketing professionals and the thought of hiring one company to create your website, another to create press releases and one more to run advertisements sounds messy, stressful and expensive.

So what do you do?

A full-service marketing agency can handle all of your content creation, social media, web development, print and digital advertising, graphic design and more. By choosing the right team of skilled professionals, you can save time, spend less and strengthen your brand.

There are countless benefits to full-service marketing including: 

  • Cost-effective: Hiring someone in-house, purchasing all of the equipment and investing time in training can quickly eat at your budget. And while a full-service agency offers a variety of solutions, you don’t have to use them all! The right agency will thoroughly analyze your company to tailor services and packages to fit your budget, your needs and your goals.
  • Expertise: A full-service marketing team will have the cutting-edge technology and talent to work in graphic design, SEO, content writing, media sales and more. They have also worked with a variety of industries and clients, which means they have the know-how and the data to create proven campaigns for your business.
  • Cohesiveness: Hiring multiple agencies can lead to fractured branding and inconsistent messaging. When you work with a dedicated, full-service team, you can be confident that your messaging will be clean and consistent, and match your company’s vision and strategy.

If you’re looking for a team that has the creativity, resources and passion to take you where you need to go, Collective Alternative can help! From designing innovative websites to creating impactful PR campaigns, our talented team can create unique solutions that promote your business to the right audience, through the right channels, at the right times. We’ll learn your business inside and out to develop a comprehensive marketing strategy that is custom to you; all while building a meaningful relationship that leads your business down a path to success.

Want to learn more about our services? Contact us today at 317.436.8499 to schedule your FREE consultation!